Mission: To recognize and support businesses that adopt and implement family friendly policies for their employees.

Vision: Family Friendly New Mexico envisions that all New Mexican workers are able to achieve a healthy balance between work and life, which means they have the time and capacity to care for their children and families, have access to good jobs and are able to contribute to their communities.

More About Family Friendly NM: Family Friendly New Mexico is a nonprofit initiative that recognizes New Mexico businesses with family friendly policies and serves as a resource for businesses to increase and improve the policies they offer their employees. FFNM does not advocate for legislation or regulation but simply works to promote family friendly business practices to New Mexico businesses. FFNM supports businesses to become family friendly and improve their family friendly practices by providing educational seminars, a toolkit with sample policies as well as peer to peer support.

Family Friendly New Mexico is a project of the 501c3 Center of Southwest Culture.

Family Friendly Team

Angelica Archuleta

Project Assistant

Noemi Davila


Lindsay McCoy

Marketing & Community Relations

Felicia Montoya

Website & Graphic Design

Stephine Poston

Native American Business Outreach

Giovanna Rossi

Founder & CEO

Julianna Silva

Chief Operating Officer

Linda Strauss

Human Resources Consultant

Business Leadership Council

Amanda Armenta

Senior Manager, Employee Success Partner

Karl Brotton

HR Services Manager
TLC Plumbing & Utility

Dena Jaramillo

Business Manager
Betty’s Bath and Day Spa

Brenda de la Pena

Director, University Benefits

Ona Porter

President and CEO
Prosperity Works

Maggie Tannen

Vice President of Human Resources & Training
U.S. Eagle Federal Credit Union